My Home Didn’t Sell! Now What?
Things To Consider If Your House Didn’t Sell
If your listing has expired and your house didn’t sell, it's completely normal to feel a mix of frustration and disappointment. Understandably, you're probably wondering what may have gone wrong. Here are three questions to think about as you figure out what to do next.
Did You Limit Access to Your House?
One of the biggest mistakes you can make when selling your house is restricting the days and times when potential buyers can tour it. Being flexible with your schedule is important, even though it might feel a bit stressful to drop everything and leave when buyers want to see it. After all, minimal access means minimal exposure to buyers. ShowingTime advises:
“. . . do your best to be as flexible as possible when granting access to your house for showings.”
Sometimes, the most determined buyers might come from far away. Since they’re traveling to see your house, they may not be able to change their plans easily if you only offer limited times for showings. So, try to make your house available as much as you can to accommodate them. It's simple – if no one’s able to look at it, how will it sell?
Did You Make Your House Stand Out?
When you're selling your house, the old saying matters: you never get a second chance to make a first impression. Putting in the work to make the exterior of your home look nice is just as important as how you stage it inside. Freshen up your landscaping to boost your home’s curb appeal so you can make an impact upfront. As an article from U.S. News says:
“After all, if people drive by, but aren’t interested enough to walk through the front door, you’ll never sell your house.”
But don’t let that impact stop at the front door. By removing personal items and reducing clutter inside, you give buyers more freedom to picture themselves in the home. Plus, a fresh coat of paint or thorough floor cleaning can work wonders in sprucing up the house for potential buyers.
Did You Price Your House at Market Value?
Setting the right price is key. While it might be tempting to push the price higher to maximize your profit, overpricing your house can actually turn off potential buyers and slow down the selling process. Forbes notes:
“Pricing a home too high could lead to a slower sale or force the seller to drop their price.”
If your house is priced higher than others like it, it may discourage buyers, resulting in increased time on the market. Pay attention to the feedback people give your agent during open houses and showings. If lots of people are saying the same thing, it might be a good idea to think about lowering the price.
For all these insights and more, rely on a trusted real estate agent. A great agent will offer expert advice on relisting your house with effective strategies to get it sold.
Who You Do Business with in Real Estate Matters!
If my peers in other real estate companies knew I told you this, they’d probably get pretty mad at me. I want to share with you some details about how my industry works, and there are some sides to it that are not so nice. You see, many real estate companies use a business model that requires them to only focus on recruiting more and more real estate agents to their firm. They don’t have any criteria or standards for those agents... they know if they just recruit enough agents, some of them will do business and make the company money. This is bad. It’s bad for you because you end up working with someone who is unqualified to sell your home. This is bad for brokerages because it ruins our reputations. It’s bad for the whole industry because it makes us look like we don’t know what we’re doing.
“Did you know that according to a recent study, 49% of agents
sold only one or no homes in 2023. ” — Inman
Sorry if I seem like I’m ranting, but this business model gets me worked up. At our brokerage, we focus on our customers. We have rigid criteria for who we allow on our team, and we provide an intensive on-boarding experience so they know how to give you a 5-Star experience. That is why we were able to help 205 families last year and our reviews back that up.
Bottom Line
If you’d like to learn more about me and my team of real estate pros or about what a 5-Star real estate experience is, let’s set up a time to connect.
It’s natural to feel disappointed when your listing has expired and your house didn’t sell. Let’s connect to determine what happened, and what changes you should make to get your house back on the market.
